Zero Collective is Canada’s first membership to rent designer bags.
I built Zero Collective’s V1 website to test demand for a luxury bag membership in Canada. A few months later, we had 700+ applications and a growing customer base.
As Zero Collective shifted from assessing interest to serving clients, we needed a new platform with more pages, stronger branding, and app functionalities for members and non-members.
Goals for this project:
- Drive potential members to complete their application
- Provide current members with a seamless browsing experience
- Create cohesive brand visuals